“I had the pleasure of working with Aimee Cruz during her time as the Leader of Learning & Development at BlueTriton, and it’s hard to overstate the impact she had on our organization. Aimee is not only incredibly knowledgeable about current L&D trends, but she also brings a thoughtful and strategic lens to every initiative she leads. She’s a true champion for continuous growth and invests deeply in developing her team and those around her.

What stands out most about Aimee is her kindness and generosity—she always made time to support others, share insights, and partner meaningfully across the business. Her ability to drive learner engagement through innovative, personalized messaging was transformative. Whether launching new programs or reimagining existing ones, Aimee consistently put people at the center of the experience.

She’s a true partner, a creative thinker, and someone deeply committed to helping others grow and thrive. Any organization would be lucky to have her leadership and vision.”

“I’ve had the privilege of working alongside Aimee Cruz for 10+ years, and I can confidently say she is one of the most impactful HR leaders I’ve encountered. Aimee brings a unique blend of strategic vision and grounded empathy to every initiative she leads.

Her dedication to leadership development is unmatched. Her process was to create experiences that inspire people to grow with purpose and confidence. I’ve seen firsthand how her work has transformed managers into leaders who coach with clarity and compassion. I myself have benefited from Aimee’s commitment to development.

Aimee has always had a pulse on equity and has been instrumental in leading key initiatives within the organization. Aimee held a big part in helping leaders with Leading Through Change initiatives. Her ability to connect with the leaders and associates is in my opinion, is one of her best leadership traits.

Whether working for, with or in partnership with Aimee, any future organization or client will be lucky to have her.”

“I’ve personally seen Aimee Cruz lead engaging, impactful trainings and have benefited from her thoughtful one-on-one guidance on written collateral. She brings a level of clarity, warmth, and professionalism that makes her an incredible resource. One example of how she creates spaces for meaningful connection and learning is the recent Momentum Mixer she hosted for entrepreneurs. It was a dynamic event that reflected her talent for bringing people together with purpose. Through REICOR, Aimee continues to be a trusted source of HR insight and a powerful connector in the business community.”

“I worked with Aimee when we were both at Nestlé Waters / BlueTriton and she was the best Learning and Development partner you could ask for. She was a great listener, asking the right questions regarding our team needs, and was very thoughtful in her approach and the solutions she was recommending - from curated on-demand resources to more evolved and strategic ones. All with the same goal in mind: building a team of high performers.

She is also a great facilitator, finding ways to engage with groups of all sizes and always with a very positive attitude.”

“I had the pleasure of working with Aimee Cruz during her time as the Leader of Learning & Development at BlueTriton, and it’s hard to overstate the impact she had on our organization. Aimee is not only incredibly knowledgeable about current L&D trends, but she also brings a thoughtful and strategic lens to every initiative she leads. She’s a true champion for continuous growth and invests deeply in developing her team and those around her.

What stands out most about Aimee is her kindness and generosity—she always made time to support others, share insights, and partner meaningfully across the business. Her ability to drive learner engagement through innovative, personalized messaging was transformative. Whether launching new programs or reimagining existing ones, Aimee consistently put people at the center of the experience.

She’s a true partner, a creative thinker, and someone deeply committed to helping others grow and thrive. Any organization would be lucky to have her leadership and vision.”

“Aimee and I worked together for several years at Nestle Waters and BlueTriton, which is now Primo Brands. Whether working as colleagues or eventually on my direct team, I always found Aimee to be willing to do what was needed to best support her team and/or her targeted audience, especially when she was a leader in the Talent function. Aimee's inherent curiosity leads her to find the win/win for all involved. Aimee is thoughtful, inquisitive and works to ensure the work product meets the needs of her customers.”

“I had the pleasure to work with Aimee at Primo Brands. She was the best leadership and development partner to work with as we evolved our Sales leadership competency framework and set the plan to develop key areas. She is a great listener, always seeking to have a good understanding of where the gaps were and what needed to be fixed. She helped set the right strategy and the path to make it happen. She brought external partners to help build our capability in certain areas, while keeping highly engaged with the leadership team and ensured the strategy put in place is actually executed. Her commitment, engagement and resourcefulness had a great impact on our development journey and I can see how much value she can add to any partner!”